70th Anniversary

August Gown Giveaway!

August 1–31, 2019  •  Special in-store event!

During the month of August every bride who says “Yes!” to the dress has a chance to win her gown for free! For more information give the shop a call at 608.784.3493.

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Stella + Essense Trunk Show

Essense Designer Preview Show

October 4–7, 2019  •  Special in-store event!

It’s back—our annual fall designer preview show! This year we will be featuring a carefully curated collection from Essense of Australia. Enjoy special savings & shop from exclusive gowns shipped in for this weekend only! This event sells out every year so be sure to reserve early!

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